Leveraging People for a Corporate Turnaround
Leadership and Management Guidance for Organizational Change

Yuval Bar-Or, PhD

ISBN 13: 978-0-9800118-3-8   
ISBN 10: 0-9800118-3-3

Adjust or perish. This is a key truism of our dynamic marketplace. Organizations, and in particular corporations, must continuously adjust and re-invent themselves to remain competitive. When corporate organizations fail to adjust appropriately, they end up on trajectories that ultimately lead to failure. Most of us have seen troubled entities struggle, often from the inside. We have also witnessed the emotional and physical toll on our fellow employees in these organizations, as they labor to contribute to an increasingly desperate turnaround effort.

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In his book, Leveraging People for a Corporate Turnaround, author Yuval Bar-Or recounts the thought processes and the actions necessary to turn an ailing company or business unit around. To be effective, such efforts must be led by managers with business expertise, good judgment, and outstanding people skills.

Much of the literature on corporate turnarounds focuses on business operations: legal, bankruptcy, and management accounting issues. Too often, such books view staff as merely an expense to be cut, a commodity to “downsize” or “rightsize.” In contrast, this book emphasizes that people’s skills, concerns, motives, aspirations, and deficiencies are central factors in determining the success of any enterprise.

Leveraging People for a Corporate Turnaround provides its readers, be they seasoned managers, newly-promoted managers, or students of management, with the insight needed to succeed. Management and operations best practices are combined with practical, easily grasped principles and processes for leveraging people’s diverse talents and skills, in order to stanch the red ink, heal the wounds in the corporate body, and put the company back on its feet.